Focus: The relationship between insurers and corporate policyholders is in crisis

During times of crisis, organisations that not only survive but thrive are those that act with a clear sense of their core purpose. History shows us in times of adversity it is not profit and loss that reign supreme, it is relevance and trust in the eyes of your stakeholders that yields support. Leaders who understand why their organisations exist beyond making money, who they are there to serve and the social context in which they operate come through stronger.