MICROENSURE REACHES 10 MILLION CLIENTS

MicroEnsure, the international microinsurance intermediary, has gone live with an insurance cover in Kenya that cushions Barclays Bank of Kenya account holders against sudden job-loss. The launch is the latest in a series of products which MicroEnsure says has now taken its client base past the 10 million mark. This has largely been driven through partnerships with mobile networks such as Telenor in Asia, and Airtel in Africa. These partnerships allow the intermediary broad access to large sections of the population who may not have previously been able to access affordable insurance products.